One Direction’s Louis Tomlinson has embraced Comic Relief by dressing up with hair dye to mark Red Nose Day.
The singer is set to officially debut his rouged quiff on TV on Friday night, but images which have surfaced beforehand give a little taster of his new look.
Louis’ Red Nose Day style change came about in response to a ‘Twittition’ (a petition on Twitter) from his beloved Doncaster Rovers Football Club, after the whole team were great sports and donned red lipstick to raise money for Comic Relief.
The heartthrob’s locks in fact look more ginger than bright red and are certainly not as bright as Nick Grimshaw’s pink hair, which he unveiled on Thursday.
But no doubt Louis’ legions of fans will be pleased with his transformation and that he’s doing his bit for charity.
Going red isn’t the only thing Louis has done to get involved with the charity this year, his band of course recorded the official Red Nose Day single, which is available to download on iTunes with the physical CD available to buy from Sainsbury’ stores nationwide.
On top of that the band are also trying to inspire their fans to raise cash for the campaign, which you can find more information about at rednoseday.com/1D. Fans will be delighted that One Direction will be performing their charity single One Way or Another (Teenage Kicks), as part of a star-studded line up on Friday on BBC One from 7pm, as Red Nose Day celebrates its 25th anniversary with a TV extravaganza Comic Relief-Funny for Money. Earlier this year the band saw first hand life-changing projects supported by money raised through Red Nose Day fun when they made an emotional visit to Ghana.
The boys’ video diaries from their trip along with exclusive bonus scenes from their Red Nose Day photo shoot is captured in ‘One Direction: Africa diaries’, which is available to download on iTunes now. As if all that wasn’t enough, the clothes One Direction wore at this year’s BRIT Awards have been donated to Comic Relief to sell on eBay.
Fans also have the opportunity to bid for a place in a box with catering at the O2 for their concert on 2nd April – there are 18 places available which has been broken down into three lots, each of which will come with a T-shirt signed by all 5 band members and worn by one of them.
Finally, bidders have the chance to get their hands on a brand new iPad and iPad cover signed by the band in a separate lot on eBay. You can support Red Nose Day by bidding now at www.ebay.co.uk/rednoseday and 100% of the final sale price will go to Comic Relief. One Direction will forgo any royalties due to them and therefore will not receive any payment in connection with the official Red Nose Day single.
Syco, their record label, will donate 100% of its profits from the sale of each CD single and download to Comic Relief, registered charity 326568 (England & Wales); SC039730 (Scotland). This is expected to be £1 for each CD sold in the UK and at least 25p for each iTunes single download and 68p from every iTunes bundle download sold in the UK.
Meanwhile Louis, who has been touring the UK and Ireland with One Direction since the beginning of the year, was spotted hobbling about on stage.
It seems he may have over-exerted himself during one high-energy routine, leaving himself with a painful leg, but hopefully he’s had time to heal before Friday night’s performance.